The Business of Internet Videos and How Creators Earn
What once began as a hobby for many has now become a thriving profession. Internet videos have created a multi-billion-dollar industry where individuals can build careers as content creators. Platforms like YouTube, TikTok, and Instagram allow people to publish videos to global audiences, often with little more than a smartphone and creativity. The most remarkable part of this shift is accessibility. Unlike traditional media, which required expensive equipment and networks, internet platforms offer equal opportunities for everyone. A teenager in a small town can attract as many views as a production studio, provided their content resonates with audiences. Revenue Streams for Creators Creators earn money in several ways, with advertising being the most common. Platforms share ad revenue with video makers, depending on the number of views and watch time their content generates. This has encouraged creators to consistently produce engaging videos that keep viewers hooked. Beyond ads, ...